MIND THE GAP(r):
Global Advertising & Public Relations
  • Home
  • About
  • Kent in London and Dublin 2015
  • Contributors
    • Anthem
    • From Hear to There
    • International Wit
    • Newish
    • Advertising Herstory
    • Why Go Europe
  • Past Courses
    • Kent in London 2013 >
      • 2013 Contributors
      • Get to Know...
      • Area of Expertise >
        • Account Planning
        • Fashion
        • Film
        • Food
        • Humor
        • Social Issues
        • Social Media >
          • Conservation
          • Hospitality
          • Ronald McDonald House
          • Soccer
        • The Music Industry
      • Photos
    • Kent in London 2012 >
      • London Calling 2012 >
        • Kent in London
        • London Top Ten's
        • Travel London
        • Favorite Places and Things
        • Preparation
      • 2012 Contributors
      • Area of expertise 2012 >
        • Creative Strategy
        • Global Marketing
        • Media Strategies
        • Music
        • Social Issues
      • 2012 Photos

The Breakfast Defectors

4/30/2015

0 Comments

 
Picture
By Robin Tucker, The Newish Gen

To promote its new breakfast menu, Taco Bell has launched a new campaign called the 'Breakfast Defectors.' Taco Bell started its campaign with a short video set in a dystopian society. The campaign is targeted to millennials and appears to be inspired by the popular series, The Hunger Games.

Read More
0 Comments

Come Laugh With Me

4/28/2015

2 Comments

 
Picture
By Julia Sprowls, International Wit

Check out our compilation of funny ads from around the world by clicking the image below. Comment and let us know your favorite!

Read More
2 Comments

Marketing to Millennials

4/28/2015

0 Comments

 
Picture
By Kianna Bugglin, The Newish Gen

“Entertain me, make me happy, capture my attention, speak to my confidence… and then leave me the heck alone.”  In an NPR podcast, Sam Sanders held a focus group with millennials in their “natural habitat”—right outside of an Urban Outfitters. He asked all different types of people the same question: What brands market to your demographic the best? The quote above is from the first respondent. Personally, I think he’s summed it up quite nicely for all of us.

Read More
0 Comments

    Kent in London and Dublin 2015

    Kent State Global Advertising and Public Relations students spent 2 weeks in London and Dublin visiting agencies and working on their websites. Here are some of the articles they produced. 

    Archives

    May 2015
    April 2015
    March 2015
    February 2015

    Categories

    All

    RSS Feed

Powered by Create your own unique website with customizable templates.